Sounds like – Just imagine the audial equivalent of a teenager shrugging in disinterest at his/her parents, et voila!
Sixteen years of age and an unknown New Zealander, these are hardly the ingredients one would have expected to combine to produce what has become one of the year’s biggest runaway hits. Teenage sensation Lorde surprised the world and probably herself with crooning nonchalantly about being bored or downright disinterested in the excesses forced down the throat of the masses by pop culture and its proponents, in what is her lackadaisical debut single, Royals.
Set atop the cloudy beat of a lonely drum machine, which is joined by an infectious finger-snap and a vibrating bass, Lorde on the playfully taunting bridge lists all of the icons of decadence that have pervaded modern pop music and simultaneously saturated the minds of the world, before denying these things as not her kind of love and craving a different kind of buzz…ironically, before the chorus reaches its melodic climax, Lorde suggests you make her your Queen B so she can live that fantasy; seems we’ve got a bit of a teen trickster on our hands, clever minx.
Apart from it sonically being unlike its chart mates on top 40 radio (a welcomed departure from the EDM fizz), Royals stands out on the merits of its lyrical content; it must have been circa Alanis Morissette or Fiona Apple the last time a young chanteuse dared to burst into our collective pop psyche with musical fare that didn’t whine about a break-up/gush about the perfect guy (or girl, remember T.A.T.U?)/sweating up a storm in a club. How very welcomed is Lorde’s Royals as a far subtler stylistic departure when compared to Alanis and Apple, and it seems the wider public agrees evidenced by the track’s breakout success.
With Lorde’s first full-length record, Pure Heroine (an equally clever homage to an illegal drug as MDNA was) being released in the fall, I get the feeling this will not be the last we see of the teenage Kiwi.
What do you think of Lorde’s Royals? Majestic debut or more antics from another teenaged jester?
ACUBIEN speaks of contemporary, luxurious, Caribbean lifestyle reflecting the plurality of Caribbean peoples and Caribbeanistas wherever we live, work and play. Emblematic • Luxury • Caribbean • Lifestyle