Sounds like: Spears’ 2009 hit “3” settled down, got married, had kids and became a stay-at-home mom, completely discarding its raucous ways in favour of summery guitar fit for toddlers.
Ooh La La – An Age of Innocents?
A few months ago, the entire world was rockin’ with Britney b*tch, but now, in a surprisingly sedated turn of events, one of the world’s leading pop provocateurs dials the ‘raunch’ down for an unlikely follow up in the summery lead single to the Smurfs 2 movie soundtrack, Ooh La La.
Ooh La La brings to mind a simpler time, an age of innocence as it were, before the bayou bombshell evolved from a pigtail wearing, virginal princess into a man-eating seductress (breathy come-ons included). The track feels like a nod to that saccharine heyday where her lyrical output was equally as sweet as the melodies of her then very tween pop catalogue.
Synergy, Dr. Luke, The Challenge
Although certainly ‘cookie cut’ for the younger audience, it still maintains amidst its breezy folk-pop guitar, the driving dance beats for which Britney is best known – this synergy obviously a result of having Dr. Luke as the producer. The track revs up on the bridge not unlike the best of Spears’ most recent dance pop discography; elsewhere fluttering and popping on top of a robotic chant in the dance break which erupts as the song draws to its climax. I challenge you to resist the temptation to pop it like a hood while sitting in rush hour traffic when it thumps into your speakers – I challenge you!
At the end, Ooh La La, for all its Nickelodeon whimsy, is not intended for listeners OVER a certain age, an unlikely admonition in respect of Britney Spears’ music! However, like most of her singles, it is a certified earworm and will find itself deeply embedded in your brain after a few listens.
Soon you too will be humming and tapping along, albeit involuntarily.
Listen (and sing along) to Britney’s “Ooh La La” below:
O O H L A L A – B R I T N E Y S P E A R S (Lyric video)
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